Sell-Side Advisor
Kroll’s Consumer & Food Investment Banking Practice Served as Exclusive Financial Advisor to Penobscot McCrum on Its Announced Sale to McCain Foods
On November 12, 2025, Penobscot McCrum LLC, a North American premier supplier of frozen potato specialty products, announced its agreement to be acquired by McCain Foods, a global leader in prepared potato and appetizer products.
Kroll’s Consumer & Food Investment Banking practice served as exclusive financial advisor to Penobscot McCrum in connection with the proposed transaction.
About Penobscot McCrum
Penobscot McCrum, LLC is a Maine-based, family-owned company dedicated to excellence in potato products. Built on values of honesty, integrity, hard work, and quality, the McCrum family represents five generations of potato farmers dating back to 1886 in Mars Hill, Maine. As a vertically integrated enterprise, Penobscot McCrum oversees every stage – from field to table – ensuring sustainability and the highest standards. Today, the company is one of North America’s premier suppliers of superior, value-added potato specialty products, offering unique innovations and family favorites. Committed to stewardship and quality, Penobscot McCrum proudly delivers products that reflect its heritage and passion for potatoes.
About McCain Foods
McCain Foods Limited is a family-owned business founded in 1957 in Florenceville, New Brunswick, Canada. Today, the company is one of the world’s largest manufacturers of frozen potato products and a global leader in prepared appetizers and snacks. Its products can be found in restaurants and retail stores in more than 160 countries around the world. The company has major production, retail and corporate operations around the world, employs approximately 22,000 people, operates 49 production facilities on six continents, partners with 3,900 farmers and generates annual sales in excess of $16 billion CAD.
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