On September 21, 2021, Comvest Partners (“Comvest”), an operationally-focused private investment firm, announced a strategic investment in Gen3 Marketing, LLC (“Gen3”), a multinational digital marketing services firm and an industry leader in affiliate marketing. Gen3 becomes a new platform in Comvest’s private equity portfolio.
The Business Services M&A practice of Duff & Phelps, A Kroll Business, served as a financial advisor to Comvest Partners in connection with the transaction.
About Gen3 Marketing
Gen3 Marketing is an industry-leading, full-service digital marketing services provider specializing in affiliate marketing.
About Comvest Partners
Comvest Partners is a private investment firm providing equity and debt capital to middle-market companies across the U.S. Since its founding in 2000, Comvest Partners has invested over $6.7 billion. Today, Comvest Partners has approximately $5.4 billion of assets under management. Through its extensive capital resources and broad network of industry relationships, Comvest Partners offers companies financial sponsorship, critical strategic and operational support, and business development assistance.